The privacy policy

Last update: 05 December 2024

The purpose of this policy is to inform visitors to the website of the company THE GOOD PILL CO AB. (hereinafter referred to as "THE GOOD PILL CO" or "us, we"), which owns and operates this website, collects, uses, stores and otherwise processes personal data of visitors to the website. We assure you that we are committed to protecting the security of the personal data of our website visitors. The purpose of this notice is to describe how we process your personal data and for what purposes. We reserve the right to update and amend this notice at any time, so we encourage you to check this page regularly for any changes.

Last update: 05 December 2024

The purpose of this policy is to inform visitors to the website of the company THE GOOD PILL CO AB. (hereinafter referred to as "THE GOOD PILL CO" or "us, we"), which owns and operates this website, collects, uses, stores and otherwise processes personal data of visitors to the website. We assure you that we are committed to protecting the security of the personal data of our website visitors. The purpose of this notice is to describe how we process your personal data and for what purposes. We reserve the right to update and amend this notice at any time, so we encourage you to check this page regularly for any changes.

subscribe to receive our newsWhat kind of personal data do we collect about you?

 In principle, you do not need to provide us with any personal information to browse our website. However, you may disclose your personal information to us if you choose to subscribe to receive our news or if you decide to contact us (via the relevant form or by email). In these cases we will collect and process the following personal data about you for the purposes set out below:

α)          Subscription to our newsletter delivery service and other promotional activities

If you decide to subscribe to our newsletter delivery service or consent to receive promotional materials from us, we will collect your email address and/or phone number (depending on the collection platform) and use it to send you our newsletters via email, SMS or digital messaging platforms (Viber, WhatsApp) to keep you up to date with our news and events. The legal basis for the processing of your personal data is your consent, which we ask for when you subscribe to our newsletter and which you can easily and quickly withdraw in any subsequent communication.

β)          Contact us

Our website gives you the opportunity to contact us by sending an email or filling in the relevant form or by mail to our postal address. If you contact us for any reason, we will process the information you provide in order to contact you and handle your message, request, information or query. The personal data we will process for this purpose is your first name, last name, email address, telephone number and the contents of the message you sent us. In this case, the legal basis for the processing of your personal data will be our overriding legitimate interest in handling appropriately the messages, requests, information or queries submitted by users of our website.   


Also, you should be aware that, regardless of the category of our services you use, our systems automatically collect certain data from your device for your browser to function properly:

        i.            Device identifiers (device ID, IP address, MAC Address)

       ii.            Software identifiers (browser and version)

     iii.            Navigation data on our website

What kind of personal data do we collect about you? 

 In principle, you do not need to provide us with any personal information to browse our website. However, you may disclose your personal information to us if you choose to subscribe to receive our news [LR1] or if you decide to contact us (via the relevant form or by email). In these cases we will collect and process the following personal data about you for the purposes set out below:

α)          Subscription to our newsletter delivery service and other promotional activities

If you decide to subscribe to our newsletter delivery service or consent to receive promotional materials from us, we will collect your email address and/or phone number (depending on the collection platform) and use it to send you our newsletters via email, SMS or digital messaging platforms (Viber, WhatsApp) to keep you up to date with our news and events. The legal basis for the processing of your personal data is your consent, which we ask for when you subscribe to our newsletter and which you can easily and quickly withdraw in any subsequent communication.

β)          Contact us

Our website gives you the opportunity to contact us by sending an email or filling in the relevant form or by mail to our postal address. If you contact us for any reason, we will process the information you provide in order to contact you and handle your message, request, information or query. The personal data we will process for this purpose is your first name, last name, email address, telephone number and the contents of the message you sent us. In this case, the legal basis for the processing of your personal data will be our overriding legitimate interest in handling appropriately the messages, requests, information or queries submitted by users of our website.   


Also, you should be aware that, regardless of the category of our services you use, our systems automatically collect certain data from your device for your browser to function properly:

        i.            Device identifiers (device ID, IP address, MAC Address)

       ii.            Software identifiers (browser and version)

     iii.            Navigation data on our website

 [LR1]@Leo: I've left a mention of newsletters in, in case you want to launch a newsletter subscription form in the future for customer engagement. If you consider this completely unlikely, then we can remove all mentions from the document.

Who has access to your personal data?

As a rule, we do not share your personal data collected through our website with any third party.

Exceptionally, your personal data may be accessed by trusted external service providers who provide services to us, such as IT and hosting and advertising service providers, only to the extent necessary to provide their services to us. These service providers act as processors in relation to your personal data and are committed to processing it solely on our behalf and in accordance with our instructions and adhering to strict security measures to protect your personal data.

We assure you that in any case where we transfer your personal data outside the EU/EEA, including the transfer of your personal data to third party service providers established outside the EU/EEA, we ensure that the country to which your personal data is transferred ensures an adequate level of data protection based on an adequacy decision of the European Commission or that appropriate safeguards for the protection of personal data are in place, including standardized data protection measures.

Who has access to your personal data?

As a rule, we do not share your personal data collected through our website with any third party.

Exceptionally, your personal data may be accessed by trusted external service providers who provide services to us, such as IT and hosting and advertising service providers, only to the extent necessary to provide their services to us. These service providers act as processors in relation to your personal data and are committed to processing it solely on our behalf and in accordance with our instructions and adhering to strict security measures to protect your personal data.

We assure you that in any case where we transfer your personal data outside the EU/EEA, including the transfer of your personal data to third party service providers established outside the EU/EEA, we ensure that the country to which your personal data is transferred ensures an adequate level of data protection based on an adequacy decision of the European Commission or that appropriate safeguards for the protection of personal data are in place, including standardized data protection measures.

How do we process your personal data and for how long do we keep it?

We will only process your personal data that is reasonably necessary and relevant to the purposes of processing, as set out above, and will not retain it only for as long as necessary to fulfil those purposes.

Your personal information that you disclose to us when you contact us by submitting a message, request, information or query will be stored in our records until we can appropriately handle the relevant matter and can review and respond to your request, message, information or query.  Your personal data that you have shared with us so that we can send you our newsletter and keep you informed about our news and events will be stored on our mailing list until you decide to unsubscribe from it. Should you request to unsubscribe, we will ensure that you are immediately removed from the list and we will no longer send you newsletters or other promotions.

How do we process your personal data and for how long do we keep it?

We will only process your personal data that is reasonably necessary and relevant to the purposes of processing, as set out above, and will not retain it only for as long as necessary to fulfil those purposes.

Your personal information that you disclose to us when you contact us by submitting a message, request, information or query will be stored in our records until we can appropriately handle the relevant matter and can review and respond to your request, message, information or query.  Your personal data that you have shared with us so that we can send you our newsletter and keep you informed about our news and events will be stored on our mailing list until you decide to unsubscribe from it. Should you request to unsubscribe, we will ensure that you are immediately removed from the list and we will no longer send you newsletters or other promotions.

Additional social plug-ins and cookies

Our website uses additional social media for the purpose of linking to our Instagram and LinkedIn pages. These additional social media allow your personal data to be transmitted to the provider of the additional media, namely Meta and Microsoft. Also, our website uses google analytics cookies which allow us to measure website traffic. The legal basis for the processing of your personal data through the social media add-ons and cookies is your consent. For more information, please refer to our Cookie Policy.

Additional social plug-ins and cookies

Our website uses additional social media for the purpose of linking to our Instagram and LinkedIn pages. These additional social media allow your personal data to be transmitted to the provider of the additional media, namely Meta and Microsoft. Also, our website uses google analytics cookies which allow us to measure website traffic. The legal basis for the processing of your personal data through the social media add-ons and cookies is your consent. For more information, please refer to our Cookie Policy.

Your rights

You have the right of access, rectification, erasure, opposition and restriction to the processing of your personal data held in our records. In some cases, you have the right to receive your data in a structured, commonly used and machine-readable format and to request its transfer to a third party. You also have the right to withdraw your consent to receive our newsletter by sending a request or by selecting the "Unsubscribe" link in each message we send you. You also have the right to complain to the Data Protection Authority if you believe we are in breach of data protection legislation.

Your rights 

You have the right of access, rectification, erasure, opposition and restriction to the processing of your personal data held in our records. In some cases, you have the right to receive your data in a structured, commonly used and machine-readable format and to request its transfer to a third party. You also have the right to withdraw your consent to receive our newsletter by sending a request or by selecting the "Unsubscribe" link in each message we send you. You also have the right to complain to the Data Protection Authority if you believe we are in breach of data protection legislation

Contact details

To exercise your rights and any questions regarding the processing of your personal data by us, you can contact us in the following ways:

By postal letter to our headquarters:

THE GOO PILL CO AB

Reimersholmsgatan 34, 117 40 Stockholm

By sending an email to the email address: hey@thegoodpillco.com

Contact details

To exercise your rights and any questions regarding the processing of your personal data by us, you can contact us in the following ways:

By postal letter to our headquarters:

THE GOO PILL CO AB

Reimersholmsgatan 34, 117 40 Stockholm

By sending an email to the email address: hey@thegoodpillco.com

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